There is something special about remembering the good times in life. Think of a time from your childhood, or if your fortunate enough to have pictures, look at those. As adults, it can be fun for us to think about those good times in the past and how good life was back then. As a creative at a Chicago logo …
Fast Food Chains are Branding Themselves as Breakfast Kings
In the past year, fast-food breakfast sales totaled an incredible $34.5 billion. That’s a lot. Approximately 33 percent of that was from McDonald’s alone. As fast-food brands are struggling to keep consumers intrigued with their lunch and dinner options, many are rebranding themselves as breakfast kings. Breakfast consumers have been on the eye of some fast-food chains for quite some time, …
Save Money on Your Indoor & Outdoor Marketing Needs
You have seconds to grab the attention of consumers and trade show attendees. Don’t let those seconds go to waste! Call or email Integraphix and speak with our Chicago marketing company about custom indoor marketing and outdoor marketing banners. Tags: chicago indoor marketing, chicago outdoor marketing, chicago print marketing, marketing banners, print marketing
10 Social Media Platforms to Build Your Personal Brand
Building your personal brand or branding your business can be done in several ways, one great way is via social media marketing. Here are 10 networks you can use to build your brand. Facebook. Even if someone is not friends with you on here, they can still see your avatar, cover photo, and perhaps some info (depending on your security settings). …
Political Logos Can Impact Campaigns
With all of the presidential nominations coming out in the past few weeks, such as Ted Cruz, Hillary Clinton, and others, we thought we’d talk about the role that logos play in political campaigns. If you have been on social media or been following the news the last few days, then surely you have seen Hillary Clinton’s logo for the …
15 Facts Every Marketer Needs to Know
Every business has to deal with the realities of marketing and branding. However, some of the realities of this industry can be rather cool to know but are important to know for successful business. Our delightful Chicago marketing agency has 15 facts for your enjoyment. So enjoy! It costs 6x more money to attract consumers that retain existing ones. After a poor …
Your Color Scheme Affects Your Startup
Lots of people believe that all you need for a successful startup is a great product and a fun name/logo. While having these things will help increase your startup’s chances of rising to the top, your marketing and branding are essential tools to take your startup to the next level of success. The manner in which you present your business, the team, …
Why Your Logo Needs to Look Good in All Sizes
A logo is your business’s face. It is what consumers and fellow businesses will remember you by. It is what you will put on all of your print marketing materials, your web design, your social media, and more. This means that you need a great logo design that looks good in all sizes. When a logo doesn’t adapt to size, then …
Apple Watch’s Branding: Gadget or Fashion Piece?
Apple is stepping foot in new ground as they prepare to launch the Apple Watch. Prior to this, the company has never sold anything that people could wear. However, the idea of buying a smartwatch has been proving difficult with smartwatches such as the Samsung Gear already on the market and struggling to sell. To tackle this, Apple will have …